{"id":884,"date":"2012-12-20T18:26:45","date_gmt":"2012-12-20T17:26:45","guid":{"rendered":"http:\/\/comgraph.hear.fr\/?p=884"},"modified":"2013-01-31T19:21:27","modified_gmt":"2013-01-31T18:21:27","slug":"mm-paris-de-m-a-m-par-emily-king","status":"publish","type":"post","link":"https:\/\/comgraph.hear.fr\/surkrut\/2012\/12\/mm-paris-de-m-a-m-par-emily-king\/","title":{"rendered":"M\/M (Paris) de M \u00e0 M<\/i> par Emily King"},"content":{"rendered":"

\u00c0 l\u2019occasion du vingti\u00e8me anniversaire du duo M\/M (Paris), Emily King retrace le travail du studio parisien. Une monographie de cinq cent vingt-huit pages qui nous d\u00e9voile l\u2019histoire de Micha\u00ebl Amzalag et Mathias Augustyiniak, leurs centres d\u2019int\u00e9r\u00eat, leurs processus de cr\u00e9ation et leur position dans la sph\u00e8re graphique.<\/p>\n

\"M\/M<\/a>

Pages 10 \u00e0 11:
Pr\u00e9face par Hans-Ulrich Obrist et logo du duo M\/M<\/p><\/div>\n

Aujourd\u2019hui reconnu comme une des forces cr\u00e9atives les plus originales et les plus influentes de leur g\u00e9n\u00e9ration, M\/M (Paris) dresse un panorama de l\u2019\u00e9volution des champs artistiques depuis les ann\u00e9es 1990. L’ouvrage publi\u00e9 en octobre 2012 en version fran\u00e7aise aux \u00e9ditions de La Martini\u00e8re, constitue une r\u00e9f\u00e9rence sur les collaborations de M\/M (Paris) dans les diff\u00e9rents champs de la cr\u00e9ation. Il est ponctu\u00e9 par des entretiens men\u00e9s avec Bj\u00f6rk, Benjamin Biolay, Nicolas Ghesqui\u00e8re, Pierre Huyghe\u2026 avec qui ils ont collabor\u00e9.<\/p>\n

Ce livre voit le jour apr\u00e8s cinq ann\u00e9es de travail en amont. Les textes sont r\u00e9dig\u00e9s par Emily King, critique de design. Elle vit et\u00a0travaille \u00e0 Londres, o\u00f9 elle y r\u00e9dige des essais et des articles dans\u00a0le domaine de la cr\u00e9ation. En ce qui concerne la maquette, M\/M (Paris) a collabor\u00e9 avec le studio Graphic Thought Facility, qui ont choisi de valoriser le confort du lecteur par une mise en page a\u00e9r\u00e9e, ne cherchant pas \u00e0 alt\u00e9rer la lisibilit\u00e9 des productions du duo.\u00a0Cette monographie tente de traduire l\u2019univers dans lequel \u00e9volue M\/M (Paris) comme un atlas, avec les personnalit\u00e9s qui habitent ce monde. Nous commen\u00e7ons la lecture par une interview de Micha\u00ebl Amzalag et nous l\u2019achevons par les propos de Mathias\u00a0Augustyiniak. Le reste de l\u2019ouvrage repr\u00e9sente le fruit de leurs travaux, illustr\u00e9 par une abondante iconographie class\u00e9e par ordre alphab\u00e9tique, qui s\u2019apparente \u00e0 un travail d\u2019archive.\u00a0\u00c0 l\u2019image de la coupe et du \u201cr\u00e9-empilement\u201d d\u2019un jeu de cartes, les pages sont r\u00e9organis\u00e9es\u00a0: la lettre M ouvre et ferme le livre.<\/p>\n

Au fil de la lecture, nous d\u00e9couvrons l’attachement du duo \u00e0 l\u2019objet imprim\u00e9, au dessin, \u00e0 la photographie, \u00e0 la typographie, mais aussi au design produit et \u00e0 l\u2019espace. Des pratiques transversales qui les ont pouss\u00e9 \u00e0 red\u00e9finir leur statut. Au final, que sont-ils\u00a0? des graphistes\u00a0? des artistes\u00a0? ou encore des designers\u00a0? Au fil de leurs collaborations, leurs pratiques se sont diversifi\u00e9es et se sont \u00e9largies \u00e0 d’autres domaines.<\/p>\n

\"M\/M<\/a>

Pages 28 \u00e0 29:
The Alphabet (2001)<\/p><\/div>\n

\"M\/M<\/a>

Pages 162 \u00e0 163:
Cosmodrome (s\u00e9rie Arts posters, 2001) et Delta (catalogue d’exposition, 1997).<\/p><\/div>\n

En effet, depuis ses d\u00e9buts M\/M (Paris) a radicalement modifi\u00e9 sa position dans le monde du graphisme, en \u00e9largissant ses champs d\u2019intervention. Son univers visuel est caract\u00e9ris\u00e9 par la pr\u00e9sence d\u2019\u00e9l\u00e9ments d\u2019inspiration organiques, alliant le trait manuscrit et le caract\u00e8re num\u00e9rique. C\u2019est un mariage visuel qui s\u2019op\u00e8re, \u00e0 l\u2019image de la rencontre de ces deux personnalit\u00e9s aux temp\u00e9raments a priori oppos\u00e9s. Les deux graphistes r\u00e9sument leur travail par l\u2019expression d\u2019un langage, d\u2019une grammaire visuelle qui s\u2019\u00e9tend \u00e0 travers leurs diff\u00e9rentes productions.<\/p>\n

\u201cLe but de notre \u0153uvre est d\u2019exprimer des dialogues. Nous transposons des \u00e9l\u00e9ments de la mode et de la musique \u00e0 l\u2019art, et vice-versa, en utilisant diff\u00e9rents m\u00e9diums.\u201d<\/p>\n

M\/M (Paris<\/a>)
\n<\/a>Graphic Thought Facility <\/a>
\n<\/a>\u00c9ditions de La Martini\u00e8re<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

\u00c0 l\u2019occasion du vingti\u00e8me anniversaire du duo M\/M (Paris), Emily King retrace le travail du studio parisien. Une monographie de cinq cent vingt-huit pages qui nous d\u00e9voile l\u2019histoire de Micha\u00ebl Amzalag et Mathias Augustyiniak, leurs centres d\u2019int\u00e9r\u00eat, leurs processus de cr\u00e9ation et leur position dans la sph\u00e8re graphique. Aujourd\u2019hui reconnu comme une des forces cr\u00e9atives […]<\/p>\n","protected":false},"author":51,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"image","meta":{"spay_email":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false},"categories":[69],"tags":[80,82,77,130],"yoast_head":"\nM\/M (Paris) de M \u00e0 M par Emily King - S\u00fcrkr\u00fct<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/comgraph.hear.fr\/surkrut\/2012\/12\/mm-paris-de-m-a-m-par-emily-king\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"M\/M (Paris) de M \u00e0 M par Emily King - S\u00fcrkr\u00fct\" \/>\n<meta property=\"og:description\" content=\"\u00c0 l\u2019occasion du vingti\u00e8me anniversaire du duo M\/M (Paris), Emily King retrace le travail du studio parisien. Une monographie de cinq cent vingt-huit pages qui nous d\u00e9voile l\u2019histoire de Micha\u00ebl Amzalag et Mathias Augustyiniak, leurs centres d\u2019int\u00e9r\u00eat, leurs processus de cr\u00e9ation et leur position dans la sph\u00e8re graphique. 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